Inspiration and support in growing your coffee business.

I help coffee businesses thrive through personalized marketing, social media strategies, and digital tools for skill development.

Does it sounds familiar?

You want to attract more customers, increase revenue, and establish your coffee brand, but you're unsure how.
You feel stuck in your coffee journey, and you're worrying about the future of your business.
Although you wish to promote more, a lack of time and/or marketing skills hinders you.
The absence of clarity and a strategic approach in your promotional efforts causes you to give up quickly.
You don't have time to waste for trial and effort and months self- studying  
It feels like everything rests on your shoulders; if you don't do it, no one else will.

Additionally, you have tried:

The majority of the free advice available out there, but it didn't work in the long term, leading to a loss of motivation
You enrolled in an online course, but didn't have the time to finish it.
You sought help on Facebook groups and online forums, yet the advice didn't seem to fit your schedule and available resources.

Then I have a solution, simple and straightforward like a shot of espresso. 

 Make the most of your available resources.

I'll help you make the most of what you have to get the results you want—whether it's more customers, higher revenue, or increased reservations. Click one the buttons below to learn more about the offer that interests you.

Book a free consultation to pick up my brain.

Simply click on the calendar to choose a date and time that suits you best, and I'll call you, or you can reach out via hello@outofpink.com.

I am Julia - your coffee shop's bestie

 Marketing Specialist | Content Creator 

Long story short: It took several detours, sabbatical years of traveling away from my studies, working in a regular 8 to 4 job (in Denmark), and feeling miserable. Eventually, I co-founded 'Out Of Pink' with my good friend. Life led us on separate professional paths, bringing me to where I am today. 

So, what am I doing now? I'm dedicated to supporting coffee business owners with my marketing skills and insights. I channel my talents into inspiring and nurturing the growth of your coffee brand, optimizing your existing resources, and teaching you new skills that will bring substantial benefits to both you and your business.

A few fun facts about me: 

I am a true bookworm and a book club member. One of my favorite books is 'The Midnight Library.'
I like to add coconut milk to my coffee. 
One of my hobbies is: mountaineering with my best friend. Kilimanjaro, Mont Blanc – conquered. Up next: Kazbek.
I lived in 6 countries on 3 different continent 🇵🇱🇺🇸🇩🇰🇪🇸🇨🇳🇳🇵 
I am a sucker for personal growth and development.

 Social Media Audit & Optimisation 

Are you a coffee shop owner seeking to boost your online presence, attract new customers, and reclaim precious time? 

The Social Media Audit provides essential insights into straightforward ways to elevate your strategy. Discover the improvements your business needs and get the information you’ve been missing out on.

What's Included:

In-depth analysis of your social media profiles.
Evaluation of visual aspects, consistency, and SEO optimization of your profile (BIO).
Assessment of content consistency and quality.
Analysis of your target customer groups. 

What you will receive: 

Detailed report outlining the current state of your social media presence
Highlighted key areas for improvement and strategic change
Actionable insights to align your social media with your brand and strategy.

 The results? 

Optimized social media profiles (SEO)


Reaching organically more potential customers


Great first impression online


Standing out from a busy coffee crowd


"I felt heard and understood..."

Take a moment to listen how Social Media Audit impacted Michaela's business.

 As a bonus your will receive: 

 Bonus #1 Time-Saving Content Guide 

Learn how to save 30-60% of your time planning, creating, and posting content. | Boost your motivation to post regularly with efficient content creation strategies.

 Bonus #2 Content Calendar for 2024

Daily post ideas, including special holiday themes. | Access a ready-made content calendar for the entire year.

Investment: €99 + tax

 Social Media Visual Makeover 

Are your social media profiles not quite capturing your coffee shop's essence? Do you find the process exhausting, even with tools like Canva? 

As a coffee shop owner, you excel in many areas – graphic design doesn't have to be one of them. Here's how I can help:

What's Included:

2-3 Custom Canva posts and  Stories templates perfectly tailored to your brand.
Easy-to-follow tutorials on adjusting the templates.
New highlights covers for a polished profile.
Fresh Feed Suggestions with 12 ready-to-post ideas.
Updated profile photos and social media banners.

Post-makeover, your social media will look amazing with customizable templates that save time and energy. Each template includes a user-friendly tutorial, ensuring your online presence makes a memorable impression, setting you apart in the coffee crowd.

 The results? 

Fast visual results and great first impression  


Saved time and  optimisation


Motivation to post more consistently


Your customers will recognize each of your posts


 As a bonus your will receive: 

 Bonus #1  Time-Saving Content Guide 

Learn how to save 30-60% of your time planning, creating, and posting content. | Boost your motivation to post regularly with efficient content creation strategies.

 Bonus #2  Content Calendar for 2024

Daily post ideas, including special holiday themes. | Access a ready-made content calendar for the entire year.

 Bonus #3  Content Calendar Design Template

Schedule posts effectively and stay organized. | Simplify your planning process with our user-friendly template.

Investment: €488 + tax

 Social Media Strategy 

Posting daily on social media is great, but without a strategic plan, it won't bring the desired impact. Dozens of random posts won't fill your coffee shop or increase bookings unless they align with your goals and business strategy. What you need is a well-defined plan implemented step by step.

Nobody knows your business better than you do. That's why we'll be working on the strategy together, ensuring it authentically reflects your unique coffee brand and goals.

What's Included:

Social Media Audit & Optimisation of your profiles & Visual Makeover
Establishing content pillars for clarity and content calendar
Content ideas and examples unique for your coffee shop
Chat GPT prompts that will save your time
My email support for 60 days
2 meetings: 30 min and 60 min 

Your new Social Media Strategy will be based on:

Your values and goals (S.M.A.R.T.) 
Your target group
Activity of your competitors
Your strength and weaknesses
Your personality and communication style

In our collaborative session, we'll pinpoint the essentials for you and your coffee brand, define your goals, and craft a strategy for the first 3 months. This ensures clarity in your actions, saving time and delivering the desired results. 

Plus, you'll gain the skills to independently prepare and adjust your strategy based on my insights.

 The results? 

Your skills will improve and grow  


Saved time and  optimisation


Better results and optimised promotion


Tools for building community


 As a bonus your will receive: 

 Bonus #1  Follow-Up Audit after 3 Months (Value €99)

Constructive feedback for escalating your social media growth | Gain insights for continuous improvement and expansion | Opportunity to learn more about socials. 

 Bonus #2 Ebook: 22 Secret Strategies (value 44 euro)

Explore 22 effective strategies used by major coffee brands for decades | Clear explanations for each strategy to enhance your coffee business income.

Investment: €888 + tax

 Kristine's testimonial: 

Buens Bogcafe Owner 

Buens Bogcafe came into contact with Julia, looking for an opportunity to improve and strengthen our brand online. We also needed help with how to streamline our process and how to make it easier for us to make our daily posts while also running our business.

Julia was very pleasent to talk to, she listened to us, genuinely cared about getting to know US and OUR business. She didn't come in with the attitude of knowing our business better than we did, and she came in being very helpful, kind, and respective of our time and skills.

Julia made a very easy to follow, easily understandable, and not too ambitious guide for thinks we could do to easily improve our presence online. She focused on our storytelling, and made tailored content pillars for our business.

As the person who runs our online channels, and has been doing it all alone (because we're a coffee and book business and the coffee and books are our focus), it was beyond nice to talk to someone who shared their knowledge, and who was kind about where we could improve.

Working with Julia has given us the tools to start implementing an actual content strategy on our social channels, instead of just posting whatever we think of when we think of it and when we have time.

Julia has helped us use our time better and wiser, and has helped us towards spending less time on our channels, with more results, which is what everyone wants.

We truly recommend working with Julia if you want someone who's focused, a great listener, knowledgeable, user focused and who 'knows her shit' 😉

 Digital Products 

Grow your coffee business with 22 psychological hacks, marketing strategies, and best practices that you can start implementing today.

Get your hands-on collection of ideas that will help you grow your coffee shop, attract new customers, and generate higher profits.

A goal without a plan is just a wish! This user-friendly guide is here to help you not only define your goals but also chart a clear course toward achieving them. 

Nikola

“The ebook gave me a different perspective on getting new customers. The results came fast!”

Coffee Shop Owner | På Fjorden


Teresa

"Brilliant ideas, thank you so much! The ebook is brilliant and it's helping me to focus on what I haven't been doing or I have forgotten about doing."

Coffee Shop Owner | Teresa Café


 Hybrid Social Media Management & Content Creation 

Now that your strategy is in place, it's time to bring it to life with content that resonates with you, your customers, and your strategy. If you find yourself short on time, unable to keep up with trends, or struggling to maintain consistency, don't worry – I'm here to assist you.

I offer a unique hybrid approach, where you will receive monthly or weekly content ideas and suggestions for stories, reels, and post and I handle the execution, taking care of posting, editing, and scheduling.

What's Included:

Setting up your accounts
Coherent visual identity of all of your profiles
Editing, adjusting and creating content for your social media (Facebook, Instagram, Tiktok)
Research of the materials and trends to post on social media
Provide Making you with list of suggestions for content ideas
Making graphics for posts
Planning the content ahead for you to veryfit it, so you have a full control of what is being posted

All you will need to do is:

Supply the content for posting, editing, and scheduling.
Give your approval for pre-prepared posts.
Answer DM’s and comments
Follow my easy content making suggestions and take photos and videos form your coffee shop max 30 min a week
Enjoying seeing your social media growth  

Together, we will identify the key priorities for you and your coffee brand, as well as define the goals you aim to achieve. For your safety, we will sign NDA. 

This hybrid approach guarantees posting consistency and provides clarity on the type of content to prepare, resulting in an authentic and professionally curated brand account.

 The results? 

More customers, frequent posting = more chances for people to hear about you!


Time Efficiency, you will have time to focus on other things


Consistent Posting, you won't ask again "What should I post today?"


Authentic profile, you will do the content and engagement  


Pricing 

Tailoring to your needs and budget, I present a variety of packages designed for different requirements. The prices listed in the table are based on a single platform.

  🪫

Maintain 

🪴

Grow 

📈

Elevate

🚀

Skyrocket 

4 -5 post and  4-6 IG/ FB Stories a month 

€388 + 25% tax

Ideas and content suggestions send once a month

8-10 posts and 8-10 IG/ FB Stories a month 

€488 + 25% tax

Ideas and content suggestions send every two weeks

12-15 posts and 12-15   IG/ FBStories a month 

€688 + 25% tax 

Weekly content suggestions  and ideas + feedback

25-30 posts and 30 IG/ FB Stories a month  

€888 + 25% tax  

Weekly content suggestions and ideas + feedback

 My biggest achievements: 

The client gained local news coverage, crediting the success to a strategic Instagram approach, resulting in the article going viral with 500 comments and a surge in foot traffic to the shop.(🚀 Skyrocket Package)

Increasing the number of followers on Instagram by over 400% in 11 months. (🪴 Grow Package)

Organically increasing the client's Instagram followers by over 200% in 3 months. (📈 Elevate Package)

A Facebook post achieved a viral reach of 65,000 organically. This is notable considering the account's average organic posts receive 200-300 views, with 1-2k paid reach. (📈 Elevate Package)

You know that posting is important but... 

You don't have time or skills? 

Just let me take care of it, each month you will receive a short repot about the progress. Additionally, you will be co-creating content and approving each post. 

I know a thing or two about social media 

For me, social media is about connection, fun, and storytelling. Crafting posts and strategies brings me joy, especially when I witness their real-life impact. 

My journey as a social media manager began in 2019, and now, specializing in the coffee industry. If you're looking for someone to boost your social media presence, reach out—let's grow together.

 Marketing Strategy for your coffee business 

To achieve growth, effective promotion is key. If you find yourself unsure about the best approach, frequently changing plans, and not seeing the desired results, I understand. 

What you need is a Bulletproof Marketing Strategy that fits your busy schedule and requires no prior marketing experience.

Since nobody knows your coffee business better than you do, we'll collaborate to create a personalized plan that aligns perfectly with your unique coffee brand. 

While working on your Marketing Strategy, together we will:

Assess where you are in your coffee journey.
Consider your values, goals, target group, competitors, and USP.
Evaluate your budget and available human and time resources.
Align with your communication style and personality
Identify your strengths and weaknesses.

The Marketing Strategy you resonate with will help you reach your goals, save time and money on fruitless activities, and provide a clear roadmap for your monthly, weekly, and daily actions. 

This newfound confidence as a business owner will contribute to the revenue and growth you desire.

How We'll Work Together:

As mentioned, this is your business, so for long-term sense, we'll collaborate throughout the process. The entire process typically spans from 2 to 6 weeks, contingent on the clarity of your coffee business.

The process 

1. Consultation + brief overview.
2. Initial strategic meeting.
3. Presentation of the strategy
4. Receive a detailed PDF with the comprehensive strategy and action steps for the next 3 months with my email support

 The results? 

Clarity and detailed promotion plan that fits your schedule 


Achieving your goals, business growth and increased revenue 


New marketing skills relevant for your coffee business growth


Plan that will make your coffee biz stand out and attract new customers


 As a bonus your will receive: 

Bonus #1  Time-Saving Content Guide 

Learn how to save 30-60% of your time planning, creating, and posting content | Boost your motivation to post regularly.

Bonus #2 Follow-Up Audit after 3 Months (Value €99)

Constructive feedback for escalating your social media growth | Gain insights for continuous improvement and expansion. 

Bonus #3 Chat GPT prompts

Save your time on creating copywriting, and generating ideas.

Bonus #4 Ebook: 22 Secret Strategies (value 44 euro)

Explore 22 effective strategies used by major coffee brands for decades | Clear explanations for each strategy to enhance your coffee business income.

Investment: €1444 + tax

Customer testimonials:

Kristine from Buens 

"Julia has helped us use our time better and wiser and towards spending less time on our channels, with more results, which is what everyone wants.

We truly recommend working with Julia if you want someone who's focused, a great listener, knowledgeable, user-focused, and who 'knows her shit' ;)"



Nour from Slotsbageren

"After working together Instagram became interesting and pleasant/fun to look at. IG grew, and I became motivated. I would recommend Julia and Olga, as they are very welcoming, friendly, creative, and good at finding solutions."

Nour in less than 8 months grew the account from 200 to over 1000 local followers! 


Michaela from FitTreat

"I recommend Out of Pink services to any business owner who is either starting their Instagram account or has started but feels stuck. I am sure after consulting with Out of Pink, you will be enriched with new ideas and feel motivated to level up the game, the same way I was."



 Marketing Strategy for your coffee business with my accountability and support 

Picture elevating your success rate from 50% to an impressive 95%*. This remarkable transformation is the result of embracing dedicated support and accountability. I'm not just a marketing expert; I aspire to be your growth-oriented bestie, deeply invested in you and your business.

Together, we'll craft a personalized Marketing Strategy for your coffee business. Our regular meetings—weekly or bi-weekly—will be your opportunity to discuss progress, receive step-by-step guidance on plan implementation, and have me readily available for any questions. I'm committed to providing you with all the tools and support needed for success.

What can you expect?

Increased likelihood of achieving your goals
Increased revenue
More customers
New evergreen skills
Clarity and strategy behind each promotional activity 
Professional support and feedback

My commitment extends to making this journey accessible to every coffee shop owner, especially those starting their coffee adventure. 

With affordable monthly payment plans, I aim to break barriers and provide top-notch services. (Traditionally, investing in a marketing plan alone could cost between €2000-€3000.)

 The results? 

Support and accountably of marketing professional specialising in the coffee industry 


Increases chances of achieving your goals, business growth and increased revenue 


New marketing skills relevant for your coffee business growth and confidence 


Clarity and detailed promotion plan that fits your schedule and available resources


How We'll Work Together:

As mentioned, this is your business, so for long-term sense, we'll collaborate throughout the process. The entire process typically spans from 4 weeks to 6 months, and it is deepening on you and your pace. 

The process 

1. Development Marketing Strategy for your business 

2. Our regular meetings(online), it is up to you how often you want to meet, progress analysis and action plan. 

3. Support and feedback in between the meetings

Pricing 

It is up to you how often you want us to meet and discuss your progress and promotional efforts. It can be every week or every month. Therefore, in the table, you can see different packages based on the number of meetings. To make it affordable for coffee shop owners at every stage, I do offer monthly payment plans. Price for an individual meeting: €88 + tax.

  ☀️

Rise 

🪴

Grow 

📈

Boost

🚀

Accelerate 

Marketing Strategy + 2 meetings

€1600 + 25% tax

4-8 weeks 

Marketing Strategy + 5 meetings

€1828 + 25% tax

2-3 months 

Marketing Strategy + 8 meetings

€2022 + 25% tax 

3-4 months

Marketing Strategy + 12 meetings 

€2288 + 25% tax  

5 months + 

*The power of accountability:

A study conducted by Brigham Young University in 1993. It compared the statements a person made about a particular change in their lives to the likelihood of them actually incorporating it. The results were as follows:

Of those that made the statement “That’s a good idea.” They only had a 10% chance of making a change. 

Of those that committed and said, “I'll do it.” They only had a 25% chance of making a change. 

Of those that said when they would do it, they had a 40% chance of making a change. 

Of those that set a specific plan of how to do it, they had a 50% chance of change. 

Of those that committed to someone else that they would do it, they had a 60% chance of change. 

Of those that set a specific time to share their progress with someone else, they had a 95% chance of change. 

Are you ready to commit to growing your coffee business in 2024? 

Book a meeting to explore the possibilities of us working together.

 Digital Products 

Grow your coffee business with 22 psychological hacks, marketing strategies, and best practices that you can start implementing today.

Get your hands-on collection of ideas that will help you grow your coffee shop, attract new customers, and generate higher profits.

A goal without a plan is just a wish! This user-friendly guide is here to help you not only define your goals but also chart a clear course toward achieving them. 

 The Offer Overview 

I'll help you make the most of what you have to get the results you want—whether it's more customers, higher revenue, or increased reservations. Click one the buttons below to learn more about the offer that interests you.

Frequently asked questions:

How can the Instagram Makeover benefit my coffee shop?

An effective Instagram strategy can greatly benefit your coffee shop by increasing brand visibility, attracting new customers, fostering engagement with your target audience, and ultimately driving sales. It helps you create a strong online presence and differentiate your coffee shop from competitors.

Do I need any marketing experience to implement the IG Makeover? 

No, you don't need any prior marketing experience. Everything is explained in plain English + you will get a bunch of video tutorials. 

How long does it take to see results?

As soon as you start implementing! Your account will start to look different (better), and engagement and content plans require a few days or weeks to kick in depending on the amount of hours that are in your plan. 

Can I still use my personal touch and creativity?

Absolutely, you will get all the right tools. We will teach you about the rules and then go ahead try, experiment, and have fun.  

Co-Founder & Creative Strategist

Don't forget to subscribe!

For a freshly ground dose of new ideas and information about new digital products that will change how you promote your coffee business. 

Copyright ©Out Of Pink. All Rights Reserved

 Stay in touch and subscribe! 

Subscribe now and get a weekly dose of freshly ground ideas on what to post on social media. Also, I'm working on new digital products that will change how you take photos forever! 

Close

Do you have a question or want to work with me? Get in touch

 Not an email person? Just DM me on Instagram @outof_pink

Close
Page Created with OptimizePress